Turn cost questions into verified broker conversations.
Most broker websites ask for a call before they prove anything. Proofline gives the prospect a useful current-vs-PEO answer first, then unlocks the full report when they verify.
That is why a broker subscribes monthly: Proofline fixes the leak every PEO broker feels but rarely measures. The visitor who came looking for financial clarity no longer leaves with a brochure and a contact form.
A broker-branded result before the call.
The visitor gets a clear first read on whether the PEO path deserves a serious conversation. The broker gets the lead only after the prospect has seen enough value to continue.
Proofline gives value first, then captures the lead.
Proofline is an embedded proof engine for PEO brokers. It sits on your site, under your company name, and walks a prospect from financial curiosity to verified intent.
It does not replace advisory work. It tees it up. The first call starts with the prospect’s own assumptions, a visible current-vs-PEO result, and a reason to keep going with you.
A useful answer before they surrender contact information.
A verified lead with context, not just a name and phone number.
A shared result to discuss, refine, and turn into the right next step.
Because it becomes part of how they win PEO conversations.
A one-time site build can make a broker look credible. A monthly proof engine keeps turning new visitors, referral traffic, outreach clicks, and renewal-pressure conversations into measurable opportunities.
The engine is available when the prospect is researching, not only when the broker is available.
The broker hears from people who already engaged with the financial question.
CPAs, advisors, and referral partners can send people to something useful.
The broker’s page becomes a live conversion asset, not a static brochure.
Five steps from anonymous visitor to qualified conversation.
One script on the broker’s site, tied to the broker ID.
Enough to show a serious first read without turning the page into work.
The site gives value before asking the prospect to identify.
The phone check happens when intent is highest.
The first conversation starts with a shared result.
See Proofline inside real broker-site layouts.
These examples show where the proof engine belongs: inside a focused broker site that already frames the buyer’s problem, builds trust, and gives them a clear next step.
Independent brokerNorthpoint PEO
A clean broker site that uses the engine as the proof point inside a broader trust-building page.
Open live example
Specialist brokerAnvil PEO Partners
A sharper positioning route where Proofline sits near high-intent cost and fit messaging.
Open live example
Regional brokerSuncoast PEO
A regional trust page that puts the engine inside a local-market comparison story.
Open live example
Solo advisorReyes PEO Advisory
A lean solo-broker example that turns a small site into a serious first-call engine.
Open live exampleSend the page you already use. We will look for where the visitor gets stuck, what the form asks too early, and where Proofline could fit without rebuilding everything.
Use this when you already know a call is easier than another page. Tell us what you want to cover and where leads are slipping away.
Free until Proofline produces the first verified lead.
The broker should not pay for a promise. They should pay once the engine proves it can put a verified prospect in their hands.
After that, it becomes a monthly conversion layer on the broker’s site. No per-lead toll booth. No percentage of commission. Just a product that earns its place by making the next qualified conversation easier to start.
until the first verified lead on one approved domain.
What a broker needs to believe before subscribing.
Why would a broker pay monthly for this?
Because Proofline keeps working after launch. It gives every cost-intent visitor, referral click, and outreach follow-up a reason to identify themselves after they have seen value.
Does this replace the broker’s advisory work?
No. It creates a better starting point for that work. The broker still evaluates fit, discusses providers, handles quoting, and owns the relationship.
What happens if the result is not favorable?
The experience can say so. That protects the broker’s time and makes the favorable results more believable.
Whose lead is it?
The broker’s. The lead is created for the broker, under the broker’s brand path, with context from the Proofline experience attached.
How hard is installation?
The public site install is one script with a broker ID. The product page shows the exact embed pattern and the live examples show how it looks in a full broker site.